By way of our Secondary Market Research Services, we offer customized, multi‑dimensional reports and analyses designed to maximize your return on investment, including, but not limited to:
Competitive Analyses and Market Position Assessments
- Understand the overall competitive landscape and the organization’s position in the market
- Compare product and service offerings and positioning with industry peers
- Understand competitors’ capabilities, value propositions, and messaging
- Recognize strengths, weaknesses, opportunities and threats
- Uncover “white space” opportunities for differentiation
- Identify innovations and new market entrants